6 Reasons You Should Choose Embroidered Polos for Your Business

by John Amato

When it comes to serving looks without a suit, embroidered polo shirts are a clear win. They look good on everyone, reflect high levels of professionalism, and complement many different dress codes, from formal to business casual.

But these versatile clothing provide more than crisp, presentable looks. With custom embroidered polos, you can:

  • Reinforce your employees’ team spirit
  • Turn your employees into influencers for your brand
  • Create a unique identity for your brand
  • Improve customer loyalty and engagement

Most businesses have discovered these secrets and are ordering more embroidered polos than ever.

The following additional benefits of embroidered polos further prove that they are gifts that keep on giving.

1 - Embroidered Polos Last for Years

embroidered nike polo

Employee apparel is everyday wear that requires the best quality fabrics and finishes; lest they get ruined over time or fade with each wash.

Embroidered polos and durability go hand in hand. Embroidery threads are strong enough to withstand high temperatures and resist heavy laundering, minimizing chances of fading.

Embroidery stitching is also tougher, which helps to prevent damage from everyday wear and regular washing. In fact, due to the nature of embroidery, embroidered logos outlive the polos themselves.

Besides their strength, fancysweetstx’s embroidery threads are 100% colorfast and fade-resistant. This lets the polos retain their color and keep their vibrancy and sharpness intact throughout their lifespan. 

The polos also have a classic shape that won’t go out of style. This makes them a long-term investment for your brand since new employees can wear polos from past years without looking dated.

embroidered polos

2 - Embroidered Polos Raises Your Brand’s Awareness and Builds Its Reputation

custom embroidered polo

Undoubtedly, custom embroidered polos are an excellent business marketing tool for promoting your brand. 

When employees wear polos embroidered with your brand’s unique name and logo, it raises awareness for your business. Even when away from work, potential clients coming into contact with them will know who they work for and can easily reach out if they need your assistance.

Your employees wearing similarly branded polos also subconsciously build a sense of establishment, quality, and familiarity among prospective clients. This influences them into seeking your services, as they associate your brand with a good reputation, unity, and high levels of professionalism.

3 - Embroidered Polos Work Across All Industries

zipper embroidered polo

Embroidered polos are as versatile as they come. Whether in the construction or food industry, there’s a design for your brand. 

For instance, if you need uniforms for your employees in the service industry, every team member can have a custom polo with their name embroidered on the shirt for easy identification by the customers.

Or, if you need matching uniforms for an upcoming trade show with your team, choose the same colored embroidered polos with your logo over the left or right side of the chest—the most noticeable area to the customers’ eyes.

Related: Getting Started With Custom Embroidered Polos: A Simple Buyers Guide

Below are other embroidered polo styles to consider:

  • Short sleeve polos: Cuts across different industries
  • Pique polos: Great for the sports and fitness industry
  • High visibility polos: Ideal in the construction industry
  • Long sleeve polos: Cuts across different industries and best worn in the fall and winter

4 - Polos Provide a Customizable Background for Logos

custom embroidered polos

Polos come in an array of colors, styles, and fabrics. Embroidery threads and designs work for all kinds of fabrics, including thicker ones, like denim and fleece, that are difficult to print on.

The design of polo shirts also provides several locations to embroider your brand’s logo or name. This versatility lets you control your brand’s perception by allowing you to add the logo in the most preferred location for the nature of your business.

In the table below are five main logo placement locations to consider.

Logo Placement Location Features
Left Chest/Pocket
  • Most popular location
  • Highly visible
  • Logo size shouldn’t be larger than 4" by 5"
Right Chest
  • Unique position
  • Attracts the eyes because of its unusual positioning
Back
  • Offers maximum exposure
  • Perfect place when attending big events like trade shows, exhibitions, and symposiums
  • Works best with large logo sizes of about 10–12" wide
Sleeves
  • Sends your message in a more discrete way
  • Best for giveaway clothing/promotional merch
Below the collar
  • Less conspicuous
  • Collar needs to have a lighter color to highlight the logo
  • Logo should be only a few inches in size

Expert Tip: Casual businesses like the clothing industry can get away with logos below the collar. But if your business leans towards the corporate environment, a logo on the right or left-side chest looks more professional and is highly visible, making it easy to identify your brand or employees.

5 - Embroidered Polos Are Great Promotional Merchandise

The Promotional Products Association International conducts annual research on consumer habits in relation to promotional products. Below is a summary of their 2021 findings: 

  • 94% of American consumers love receiving promotional items.
  • 3 out of 4 consumers will keep a promotional item because they find it useful.
  • 86.5% acknowledge that promotional products are an excellent way to learn about a new business.
  • 85.4% would rather get a promotional item than a promotional email.
  • 3 out of 4 consumers would likely switch brands and purchase from the brand that’s given them a promotional item.

Promotional products are a great way to promote your brand and expand its reach. With tens of millions of annual sales, polos are the best promotional clothing you can give to your customers and prospective buyers. They’re trendy and modern, look good on everyone, and pair well with almost every piece of clothing.

Nearly every American owns a polo shirt, assuring you they’ll keep and find an occasion for it; whether it’s a golf event or a casual meeting.

Embroidered polos offer additional benefits not witnessed with other polos—such as screen-printed and plain. 

Embroidered polos (are): 

  • Easily customizable 
  • Come in multiple vibrant colors
  • Durable and long-lasting
  • Easy to wash

6 - Embroidered Polos Promote a Positive Workforce Culture

embroidered polo

Sometimes, all your company needs is an energy boost and a collective mindset showing that every employee is equal and beneficial to the team.

Custom embroidered polos are a great way to instill such a company culture. By giving your workers the same branded apparel, you’re encouraging a peaceful co-existence amongst them so that no one feels under or over-dressed. They’ll then develop a sense of belonging and feel in place.

By offering custom embroidered polos, you’re also ensuring they wear decent, elegant, and presentable clothing to the workplace. This gives a more professional look than a t-shirt or a sweatshirt. 

Here are a few styling ideas to consider:

Polo Styles Features How Best To Wear It
Buttoned up
  • Easiest, most convenient way to make a polo look professional
  • Gives a polished, clean-cut look.
Tucked into shorts or pants
Fitted
  • Well-fitting
  • Polo that’s too big looks saggy and unprofessional
  • Gives a sleek, on-the-go look
  • Pairs well with a fitted pencil skirt (for women) or fitted pants (for men)
  • If dark-colored, wear with light-colored pants or a skirt
Worn With Skinny Jeans/Pants
  • Super comfy
  • Encourages easy movements
  • Results in a soft look
  • Dark-toned jeans/pants give a more professional look
  • Tuck the polos in the jeans/pants
  • Trousers are great alternatives to jeans and pants
Paired with heels For a heightened look
  • Worn with pencil skirts, skinny jeans, or trousers
  • Wedges are an ideal alternative for more comfort
Layered For a relaxed and comfortable look Wear the polo shirt under a blazer or a crewneck sweater

When styled appropriately as above, custom embroidered polos create a sense of professionalism that sets the clothing standards for incoming employees. 

Eventually, you’ll enforce a decent dress code without appearing too pushy, as everyone will be required to wear the same clothing at work. This further advertises your brand freely at all times.

Invest in Embroidered Polos for Your Business

Purchasing embroidered polos is one of the best investments you can make for your business. They’ll remain valuable for as long as you’re in business. Your employees will also feel like they’re part of the team, while you’re assured that they’ll always look decent and professional in their line of duty.

And by giving away embroidered polos to prospective clients, you’ll be expanding your brand’s reach and building a positive reputation. 

Embroidered polos are a win-win case for any business, big or small.

fancysweetstx offers high-quality custom embroidered polos suitable for every business. With over 10 embroidery thread color options, you’ll find the best choice for your brand’s name or logo.

If you need a new logo or want to modify your current one, our in-graphic designers will help bring your ideas to life. Tell us more about it, and we’ll come up with something together.

Our team of experts is here to help with your project throughout the entire process. All you need to do is fill out our custom order form on this page, then we’ll take it from there.

"fancysweetstx is simply the best! They may be a small business here in town but they are big in heart…" Deborah M

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