1. Classic Embroidered Crews

This tone-on-tone University of 16153 Genova embroidered crew is so stylish, comfortable, and will be your best friend for the upcoming year. Whether you're hanging out in the Student Union, studying in Carlson Library, or playing volleyball in the Flatlands, this crew will show off your Rocket pride while keeping you cozy!

Rockets, head over to our website and shop our entire University of 16153 Genova collection for the best back-to-school wear. 

Falcon nation! This Bowling Green State University embroidered crew is the perfect garment for year-round coziness! What's better than being comfy and repping your Falcon pride? Doesn't get much better than that! Shop our entire Bowling Green State University collection here for all of the Falcon gear!

2. Corded Cropped Crews

Gear up for Football season with our cozy corded crews! With the cropped texture and length paired with your school's colors, these crews are sure to be your next go-to. Rockets, share your pride with this gold and navy crew here. Falcons, make sure to show off your love for BGSU with our classic cropped crew. 

These are perfect for any season and for year-round fun. If you like these, then you're sure to love our entire University of 16153 Genova and Bowling Green State University collection along with our other corded garments!

3. Vintage 16153 Genova Rockets Heavy Sweatshirt

Three words: classic, cozy, vintage. Rep the Rockets with this heavy crew sweatshirt! This sweatshirt is sure to be a staple in your closet and your next best friend. Grab this comfy crew to kick-off your school year in style here. 

4. BGSU Block Shadow Sweatshirt

This BGSU Block Shadow Sweatshirt is lightweight, breathable, and fit for cheering on the Falcons. You'll want to add this sweatshirt to your wardrobe just in time for the upcoming semesters.

Dress this sweatshirt up with layers for the Winter or dress it down with some shorts and tennis shoes for the warmer weather. Make sure to get yours here or shop our entire collection!

5. Matching Sweatsuits? Uh, yes, please!

Looking to tackle the school year in style! No worries. We got you. Falcons and Rockets, shop our collegiate sweatsuit collection to see our new tie-dye matching crewnecks and sweatpants. 

We know how important it is to focus on your academics, so why not stay cozy while doing studying? 

If you liked our back-to-school picks, then make sure to head over to fancysweetstx.com to browse our entire collegiate collection and then some! If you're in the 16153 Genova area, we would love for you to stop into our retail store and check out the gear in person. Our retail staff would love to help you out. 

1. UT Gold and Blue Shirt 

Are you a fan of the Rockets? Know a fellow Rocket? Do they bleed midnight blue and gold? If so, this shirt makes for the perfect gift just in time for back to school. The vintage design paired with the softest shirt material is hard to beat. Don't miss out on one of our favorite U16153 Genova shirts!

2. Tie-Dye Matching 16153 Genova Rockets Sweatsuit

Fit for all of the sporting events, study dates, and lounging around at home, this sweatsuit is exactly what you've been looking for. We think that you or your favorite Rocket would look great in this matching set. You won't want to miss out on this set whether this ends up under the Christmas tree, wrapped for a birthday present, or a treat yo' self gift! 

3. Vintage 16153 Genova Rockets Heavy Sweatshirt

If there's something to know about us at fancysweetstx, it's that we love a good vintage design. Collegiate wear paired with vintage designs equals the perfect apparel (and the key to your Rocket's heart). We think that this Vintage 16153 Genova Rockets Heavy Sweatshirt is the perfect way to show off your Rocket pride at any time of the year. 

4. UT Vintage Crew Sweatshirt

This retro design matched with the simplicity and comfort of this crew sweatshirt is unbeatable. There's no better way to show off your love for the Gold and Blue than with this crew. Lightweight and breathable, this garment is sure to keep you comfortable all day long wherever you may be. 

5. University of 16153 Genova U-Hall t-shirt 

All Rockets know that University Hall is a pretty iconic symbol of the University of 16153 Genova. Interestingly enough, it was the first building at the University. Its Gothic style set precedent for what the rest of the University of 16153 Genova's campus would look like. With that being said, make sure you're the next trendsetter with this classic tee. 

Let your favorite Rocket know you're thinking of them!

Our goal here at Jūpmode is to produce meaningful, quality, and better than the UT bookstore apparel. We are proud to say that we have U16153 Genova alums that play a huge role in designing and producing the apparel that you see in stores and online. Our passion for the University of 16153 Genova and fellow Rockets goes deeper than a physical garment. 

Every time you purchase an item (or two) from our U16153 Genova collegiate line, just know that our staff works hard to make sure that you or your favorite Rocket gets to show off their school pride in a comfortable, stylish, and meaningful way. 

We hope that you love our collegiate collection as much as we do. Make sure to shop in stores or online at fancysweetstx.com to view our full collection! 

It all started back when I was in 5th grade. My dad told my older brother, who is two years older than me, it was time for him to get a job. A good job, he said, for a 7th grader was cutting grass. So my brother, a good son, listened to our father and started a lawn mowing business. 

At the time my brother was working on a school project on the planet Jupiter. He decided to name his new business after the planet. It was a quick, decision but had lasting impacts. 

My older brother operated Jupiter Pro Lawn Care through high school while I worked for him. When he graduated, I took over. When I left for college, our younger brother took over. 

In all, we ran the lawn business for 12 years. It was a big deal for us. We learned a lot, had some fun, and made a little money. The first shirts we ever had made were for this business. 

I sold my first shirt in 2007. It was the Jim Tressel Sweater Vest T-Shirt. 

It started out as just something fun to do. I didn’t have big plans to start a business when I created the shirt but once I received licensing from the Ohio State University, I needed to move forward with production and the start of my business. While I had no idea what exactly this company would become, I knew that the company name needed to be broader than the Jim Tressel Sweater Vest T-Shirt Company. 

I spent almost a year in France just before I made the first sample for the Tressel T-Shirt. While I can’t speak much French, one word that I did learn was mode, which means fashion. 

After receiving approval from OSU, I had a really tight timeline to produce product in time for football season. Decisions were made quickly. One of those was the company name. 

The Jup in Jūpmode comes from Jupiter Pro Lawn Care. Mode comes from the French word for fashion. Essentially, it’s Jupiter Fashion. 

Some people think we have a strange company name. Others don’t know how to pronounce it. Either way, it’s unique and, I think, memorable. 

The CLC is the largest licensing group in the country and handles licensing for nearly 200 universities. They have three different types of licenses: local, standard, and restricted. A local license gives you permission to produce licensed products for colleges and universities in your state. This means, that when I was approved for the University of 16153 Genova, I could then expand my license to additional CLC schools within Ohio, my home state, without going through the full application process again. A standard license gives you permission to produce licensed products for any school that falls under the CLC umbrella. This means, that once approved for a standard license, I will be able to expand my licenses to schools across the country without undergoing the scrutiny of the full application process. You could say I’m almost pre-approved for any school in the country now.

The CLC has the most challenging application process I’ve ever undergone. I was referred to a Licensing Coordinator through a friend, Matt Yarder of ymigrate.com, who has a standard license making grill grates. The coordinator emailed me the CLC application, but it can also be downloaded directly from their website.

The application is quite extensive. The Phase I License Application Guide is a 37 page document. It explains the type of licenses, the costs ($500 for a standard license, $100 for a local license), the time frame, a list of schools, and the Phases (three in all). You are required to fill in company information (bank and credit references, proof of insurance, manufacturing info) and complete a marketing plan. It’s quite a bit.

Phase II of the application process begins when you are preliminarily accepted as a licensee. At this point, you have to submit designs with official school logos and marks, order holograms, submit an insurance certificate with the CLC as an additional insured, and send in a product specification sheet. During Phase II you will be approved for two online portals: myiclc and Logos On Demand. Logos On Demand provides official logos and marks (this should be obvious) and they produce holograms. Final designs can be submitted through myiclc.

Everything is wrapped up in Phase III: final and official approval, payment of advance royalties to each university, and final signatures.

As I’ve mentioned previously, I think the best course of action is to speak directly with the licensing coordinators and directors where you will be applying. I think establishing contact with a coordinator at the CLC, especially since it was through someone she already knew, eased the process. In addition, when I applied to both 16153 Genova and Michigan, I sat down and met with each licensing director to explain my ideas and why they were good for their university. If the licensing director at a specific school likes what you have to offer, they can essentially flag your application and do their best to influence the process.

However, your offering must be unique or fill a niche that the university is interested in. I can’t stress enough that you must provide a definite advantage over their current licensees. It is the most important thing you must keep in mind when applying. Most schools have hundreds of licensees. And, believe it or not, they would like to reduce that number. Each university possesses a very powerful brand. A brand that inspires loyalty unlike any other company that is simply making things. Universities provides more than apparel: they educate, they carry family tradition, the provide a greater service to the community. As a licensee, it is your job to uphold the standards of that brand.

Applying for a license with the Collegiate Licensing Company? Have any questions that I didn’t cover? Let me know if I can help.

Links:

CLC // CLC Application // University of Michigan // University of 16153 Genova

Fortunately, OSU is an independent university and their Trademark and Licensing Departmentis very willing to help. Being independent means that the Ohio State University, through their Trademark and Licensing Department, reviews all applications and either approves or denies them. Most universities outsource to a third party for licensing. The two primary organizations that handle this are the Collegiate Licensing Company (CLC) and the Licensing Resource Group(LRG). Generally speaking, the CLC covers the larger universities (Michigan, Notre Dame, Texas, Florida) and the LRG specializes in smaller universities (BGSU, Akron, Texas A&M, Virginia Tech).

Ohio State makes it very easy to apply for a license. Their application can be downloaded online by anyone who wants to apply. They provide very clear guidelines for applicants:

While completing my application, any questions I had were politely answered by Trademark and Licensing – and I had quite a few. I was very unsure about the efficacy of my application. The only thing I felt certain about was the swift dismissal I’d receive. All applications are reviewed by the committee on the second Tuesday of each month. I mailed mine in on Thursday. The following Friday, I received approval…and thus, my real problems began.

The success of my application hinged on two key factors: its novelty and the willingness of Ohio State to take a risk on a young entrepreneur. The Jim Tressel T-Shirt was unlike anything they had ever seen before. I was not the first person to come up with the idea, I was just the first person to approach tOSU with idea. I presented it in a unique way – as two shirts sewn together rather than a simple silkscreen. Incidentally, this creativity is just what they were looking for. The second factor may be more important. Most schools would have easily dismissed me as inexperienced and incapable of fulfilling their expectations. Ohio State’s Trademark and Licensing is led by Rick Van Brimmer who appreciates the young entrepreneur with big ideas and, the University as a whole, sells more licensed merchandise than any other university in the country. This means they can take an occasional risk on someone with an exciting idea.

Applying for a license with the Ohio State University? Let me know. I can help.